Custom Promotional Items Groups: Strength in Numbers

A Way To Connect With Customers 

Look at your desk.

There’s that promotional pen your accounting firm gave you when you first met with them. It’s your favorite pen. Consciously or not, you associate the good feelings of “effective” and “does its job well” with that accounting firm every time you use the promo pen. When you give quality logo pens to your customers, they’ll associate the quality with your brand.

The pen is probably sitting on top of a promotional notebook you got from your marketing agency. The nice paper and high-quality construction, invite you to keep your best creative ideas in that branded notebook, and the agency is top of mind when you do. Custom journals and logo notebooks make fantastic pieces of an executive gift pack and encourage your customers to be more creative and more organized.

Behind the notebook is a promotional coffee mug you were given by your business coach when you started this company. Every morning to start your day, you clear your head and remind yourself of the lessons she taught you while you literally hold her brand in your hand. Giving coffee mugs with your logo to your clients puts your brand on their desk every day.

Promo products create connections between your brand and your customers. Give them the right branded products, from promotional office items to custom t-shirts and custom logo hats, and your clients will keep them for a long time, making impressions every day.

Engage your employees

Promotional products and branded apparel items are great for external marketing, but when implemented properly they’re just as useful for internal employee engagement efforts.

Consider employee wellness programs — everything from sponsored 5k races, where branded race t-shirts show solidarity and support, to water-drinking challenges, where promotional water bottles come into play. And don’t forget custom awards or employee gifts to recognize the participants.

Taking it to the next step, we can create custom-branded solutions that keep your employees engaged and optimize your promotional product purchasing. Looking to outfit your team? Whether you’re a small restaurant or a multi-location nationwide retail chain, we can coordinate and execute a custom corporate apparel program to keep your team on-brand and in-style with custom t-shirts, branded polo shirts, custom hats, embroidered caps, and more.

Looking to affect employee behavior? We can create a custom incentive portal to track and reward training activities. Want to increase employee participation in corporate events? We can design and build a rewards and recognition portal for employees to log activities and receive branded rewards.

Whether you call them promos, swag, or tchotchkes, promotional products are a vital piece of your company’s marketing mix. Finding the best promotional partner is necessary to make the best use of branded items. At MRL Promotions, we help you make the right impression by seeking out the most effective promotional items for your company.

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